Celebrities Go Green

I recently spotted a photo of Paris Hilton and Miley Cyrus carrying the Harmony Lane Beverly Hills reusable shopping bag in Us Magazine.  Celebs in Hollywood seem to love displaying their purchases, especially when those items reflect their eco-consciousness.

It’s clear that today’s urban lifestyle calls for a tote that shoppers not only love to be seen carrying but is also environmentally green.  In an effort to become more eco-friendly, the trendy Harmony Lane Beverly Hills came to us looking for an upscale tote to replace their paper shopping bags.  The result of our partnership was a chic, reusable shopping bag - black silk screened logo on cream colored non-woven material with black trim.  The sturdy handles allow for ease in carrying the tote on or off the shoulder.

Our expertise in high-end, luxury packaging has enabled us to collaborate with national and international brands alike.  Developing their custom programs necessitates a delicate balance of creative flair and a keen understanding of manufacturing capabilities.  It’s a matter of cultivating the customer’s vision while yielding to their financial constraints.  The same holds true for boutiques whose needs are the same as their larger counterparts – only on a smaller scale.  By merely narrowing the scope of the project, niche luxury boutiques in the retail sector, like Harmony Lane Beverly Hills, are able to capitalize on our experience as well.