Our team is happy to announce that we are now official luxury packaging contributors to the well-respected packaging design blog, TheDieline! Evelio Mattos, Creative Director at Design Packaging along with packaging designer, Rob Repta will be writing articles pertaining to packaging in the luxury retail market. We’re excited to continue collaborating with the extremely talented team at TheDieline.
You can catch Evelio's article Opinion Series: Top 10 Luxury Packaging Cues, breaking down the anatomy of luxury packaging from it's aesthetics and haptic experience, to audible qualities, and olfactory branding. You can also follow up with Rob's article, A Historical Glimpse Behind Luxury Branding & Packaging, revealing a little history behind some of fashion and beauty's iconic brand packaging.
What are you dying to know, or would like for us to cover? Leave suggestions below!